I believe that in the next five years the market will not totally go online. After all, what is the purpose of B2B exhibitions? This is an opportunity for brands to directly interact with their customers. All brands, both clothing or footwear ones, represent goods that need to be chosen by feel. And all over the world, personal contact between partners is always needed, at least once a year. In addition, Russia is a big country, all its regions have different climate, so it is important for manufacturers to understand how to produce a collection suitable for selling throughout the country. Therefore, offline communication will always be important.